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There’s little disagreement on the devastating scope of the opioid epidemic, but that doesn’t always mean there’s consensus on how it should be addressed.
With 130 Americans dying daily from opioid overdose, according to a new campaign from nonprofit Shatterproof, some addiction specialists fear that misconceptions about the victims—specifically the view that their addiction stems from lack of self-control rather than a disease—are limiting our society’s ability to reverse the trend.
To this end, an attention-grabbing activation from McCann Health and Shatterproof
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