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McCann-Erickson SF cuts 20 employees

Brand Marketing

SAN FRANCISCO — McCann-Erickson’s office here has laid off roughly 20 staffers, the agency confirmed. All departments except the creative division were affected, according to sources.General manager Courtney Buechert said […]

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Creative On Demand Wins Volkswagen Hispanic Assignment

Brand Marketing

DETROIT — Volkswagen of America has awarded a major Hispanic marketing project to Creative on Demand, sources said.The Coral Gables, Fla. agency defeated Miami’s CreatAbility in the finals of a […]

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Bermuda Department of Tourism Taps Arnold McGrath

Brand Marketing

NEW YORK–The Bermuda Department of Tourism has handed its estimated $10 million account to Arnold McGrath, agency president Stephen Badenhop confirmed. The New York shop beat out three-year incumbent J. […]

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Taney Returns to FCB

Brand Marketing

NEW YORK — Charlie Taney, a 16-year veteran of Foote, Cone & Belding, who left the agency nearly three years ago, is rejoining as vice chairman, a new worldwide position. […]

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Omnicom Seeks Gold with New PepsiCo Agency

Brand Marketing

CHICAGO — Omincom is expected to name the agency handling $350 million worth of PepsiCo business Element 79, the Periodic Table of Element’s designation for gold, sources said. The agency […]

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Arnold Lays Off at Least 40 Staffers

Brand Marketing

BOSTON–Arnold on Wednesday instituted an across-the-board layoff in its headquarters office here, agency executives confirmed.Forty employees–roughly 7-9 percent of the Boston staff–from “all levels, all departments” will be let go […]

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