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Topic: The Story Lab

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Chivas and Esquire Team Up with Jason Sudeikis for 'Gentlemen' Web Video Series Episodes are brainchild of The Story Lab

Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic…

November 22, 2013, 4:57 PM EST

Fast Chat: Angela Courtin Exec discusses new Aegis Story Lab

In 2011, Aegis hired Angela Courtin to lead its branded content practice. Late last year, the media network spun out her team as a separate offering, dubbed The Story Lab.…

January 2, 2013, 12:00 AM EST

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