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Topic: Mobile

Snapchat Grapples With New Year's Hack Millions of users effected

Snapchat rang in the New Year with a hack. The hot startup had been warned of security flaws in its software that could expose its users' data. On New Year's Eve…

January 1, 2014, 10:36 PM EST

Foursquare Nabs $35 Million in Funding, Aims to Spike Monetization New investors come on board

Foursquare picked up $35 million in Series D funding and appears to have the fuel to rev up its monetization engines in 2014. It's going to be a crucial year for…

December 19, 2013, 12:27 PM EST

Can LivingSocial Bounce Back? CMO Barry Judge says this is its best holiday season ever

After 13 years at retailer Best Buy, Barry Judge last February joined LivingSocial as marketing chief, right around the time the daily-deals site looked like a sinking ship. Industry watchers…

December 16, 2013, 10:26 PM EST

Millennials Start Their Holiday Shopping Way Before Their Parents Both groups turn to Amazon for information

Who says millennials are lazy? According to a Horizon Media holiday shopping survey of 680 respondents, 18- 34-year-olds have one thing over their parents: They're far more likely to have…

December 11, 2013, 10:29 AM EST

Zenith CEO Steve King: Mobile Will Be the 4th-Largest Ad Medium by 2016 Agency execs predict big growth

At the UBS Media and Communications conference in midtown Manhattan, high-level executives from three major media agencies—GroupM's futures director Adam Smith, Zenith Optimedia's global CEO Steve King and Magna Global's…

December 9, 2013, 1:16 PM EST

YouTube and Snapchat Are Key to Millennial-Focused Retailer's Holiday Plan Inside Karmaloop's targeting blueprint

Karmaloop is a streetwear fashion e-retailer that not all marketers know about but should probably start studying if they want to learn how to connect with millennial consumers. Founded 13…

December 4, 2013, 11:09 AM EST

People Shopping on Mobile Devices Visit More Sites Than Those on a PC Prefer brand and coupon sites

Mobile devices have made it possible for people to shop anywhere, anytime, and apparently, they’re taking advantage. According to Millward Brown Digital, people who shop from their mobiles visit more…

December 4, 2013, 6:47 AM EST

Winner of Salesforce's Hackathon Is Under Fire Upshot's $1M Dreamforce app may be a farce

The integrity of Salesforce’s hackathon event this week is being questioned after it was revealed that the winner, a former employee of the sponsor, may have built the app outside…

November 22, 2013, 4:18 PM EST

From Desktop to Mobile, Ad Tech Needs All New Tools Matomy builds on AppNexus to reach apps, smartphones

Building a mobile ad business on top of the old desktop infrastructure is tough work. Just ask Matomy Media Group. The Israeli firm’s CEO Ofer Druker is trying to bring to…

November 21, 2013, 12:02 PM EST

Google’s Latest Role: The Cookie Monster Ad tech firms are on alert

Google is going after all the cookies, and the rest of the data-hungry world is worried that only crumbs will be left. The search king is among a core group of…

November 11, 2013, 10:33 PM EST

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