Topic: Mercedes-benz
Kate Upton is everywhere and nowhere for Mercedes-Benz as it prepares to air its 60-second Super Bowl spot on Feb. 3. The automaker on Saturday released its official 40-second teaser for…
Marketers these days like to talk about how mobile is in a similar place to where the Web was a decade ago. Well, Mercedes-Benz has just wrapped up a complete…
Mercedes-Benz pulled off a choose-your-own-adventure TV commercial last weekend in the U.K. as part of its interactive #YOUDRIVE campaign. The ad, which followed a young pop star riding out to…
Venture accelerator TechStars NYC hosted a demo day for its spring 2012 class of startups on Thursday (June 14) morning. The event was primarily a showcase for tech investors, but…
Here is proof positive that ad agencies watch nerdy science videos on YouTube just as often as the rest of us. Remember a couple of years ago when "invisibility cloak" technology…
German ad agency Lukas Lindemann Rosinski did a nice job with these digital outdoor ads for Mercedes-Benz that passersby could control with their remote car keys. The point was to…
It's a little odd to build an ad around receding technology. But that's just what Mercedes attempts in this new spot, titled "Thanks, Airbag," from German agency Jung von Matt. Of…
Brands have long understood the value of slapping their names on sports arenas (Wrigley’s gum paid to name Chicago’s Wrigley Field as far back as 1926). But the latest entrant…
Cars.com on Friday confirmed that it has signed on for NBC’s Super Bowl XLVI roster, purchasing a 30-second spot that will air in the third quarter. With its latest Super Bowl…
