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Topic: Las Vegas

A Tipsy Time With the Half-Naked Bellboy Vegas hotel Cosmopolitan’s edgy take on the luggage lad is only the latest incarnation of a branding icon

If you’ve ever stayed in a hotel that has over two stars, you’ve already met him. But heck, even if you’ve only seen it in the movies, we all know…

March 21, 2013, 6:59 AM EDT

Clorox Tries to Bleach the Sin Out of Las Vegas With Outdoor Ads 'Some girl just ______ed all over my _____'

Las Vegas is a cesspool. Clorox is bleach. It's a match made in heaven. Last week during CES, DDB West began touting the brand's efficacy at cleaning up bodily fluids…

January 15, 2013, 11:20 AM EST

Data Points: CES Edition Some of the products and stats that blew us away

Illustration: Nick Iluzada

January 14, 2013, 12:10 AM EST

Sizing Up the CES Crapshoot Despite charges that its influence has waned, the Vegas extravaganza remains a techie mecca

The holidays are over. Time to go on that diet and hit the gym. Or you could destroy all those New Year’s resolutions in a flash by attending the annual…

January 7, 2013, 12:01 AM EST

Las Vegas Ads Salute Prince Harry, Denounce the Traitors in His Midst A perfect scandal for Sin City

In a pretzel-like bit of exploitation masquerading as outrage, the Las Vegas Convention and Visitors Authority has released a flood of marketing materials in the past week pretending to be…

August 27, 2012, 11:55 AM EDT

A New Kind of Branding Spin Interested in buying 100,000 square feet of brand exposure right on the Vegas strip?

Las Vegas already has a pyramid, a sphinx, an Eiffel Tower and the gondola canals of Venice. And when developer Howard Bulloch is finished, the city will have another new…

June 4, 2012, 12:00 AM EDT

Anything Can Go Down in Cosmopolitan's Elevator Resort's new spot features '52 Stories' of strange

Las Vegas' tony Cosmopolitan hotel lets the city's freak flag fly with its new TV spot for the luxury resort's “Just the right amount of wrong” campaign. This time around,…

November 3, 2011, 10:48 PM EDT

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