Advertisement

Topic: Infiniti

Ad of the Day: A Son Betrays His Father in the Most Painful Way in This Infiniti Spot

Family tradition goes out the window in CP+B's latest

The luxury auto wars get personal in Crispin Porter + Bogusky's new 60-second spot for Infiniti, as a young man bearing a terrible secret travels to meet his father, knowing…

Here Are 4 Mobile Messaging Apps Marketers Need to Know About in 2016

Snapchat and Facebook aren’t the only names in town

When it comes to messaging, Snapchat and Facebook-owned WhatsApp and Messenger are the go-to apps of millennials and marketers alike. But increasingly, a new crop of messaging apps is growing…

How Roger Ailes Built Fox News Into a Media Powerhouse

And why he would never be a political candidate like Trump

Roger Ailes' first moon shot came when he was 29 years old. He was in the Oval Office setting up the first interplanetary split screen. "Eagle" had just landed on…

Infiniti Spoofs the Highway Flirting From National Lampoon's Vacation, With a Special Guest

CP+B spot ties into remake of 1983 film

Infiniti recreates the "flirting on the highway" scene from National Lampoon's Vacation with one of that 1983 film's original stars (not Chevy Chase, unfortunately) in this Crispin Porter + Bogusky…

Crispin Turns to a Frenemy to Create Infiniti Ads in China

Gets help from sister shop and pitch rival Anomaly

To handle a key market for its new global Infiniti business, MDC Partners' Crispin Porter + Bogusky has turned to a rival, albeit one from the same holding company. Until Crispin…

Accounts in Review: As Infiniti (Finally) Ends, Two Media Reviews Heat Up

JCPenney, Outback Steakhouse parent Bloomin' Brands seek media agencies

Infiniti lived up to its name. Seven weeks after final pitches and 10 months after laying the groundwork for its global creative review, the luxury automaker finally selected a new…

The 3 Reasons Why Infiniti Picked Crispin

Marketing chief Vincent Gillet explains his thinking

Crispin Porter + Bogusky's culture, experience and energy distinguished the agency in Infiniti's just-completed global creative review, which culminated with the hiring of Crispin as the brand's new lead global agency. In…

UPDATED: Infiniti, at Last, Picks a New Global Lead Agency

Automaker spends $450 million in media annually

Infiniti, in a long-running review that lived up to its name, has selected Crispin Porter + Bogusky to lead its global creative efforts, the automaker has confirmed.  Crispin, a unit of…

Accounts in Review: A-B InBev, Tiffany Complete Media Searches

Infiniti, meanwhile, lingers for another week

Boom and boom. Anheuser-Busch InBev and Tiffany each completed big media searches this week, with the brewer hiring MediaCom to handle its U.S. business and the luxury jeweler consolidating its…

Accounts in Review: Tire Retailer Ups Its Game

And Infiniti, Anheuser-Busch finalists await decisions

RightTurn.com, an online tire retailer that's part of Cleveland-based Dealer Tire, has ambitious plans to raise its profile nationally in the next year—and now has a new lead agency. Cramer-Krasselt…

Advertisement
Advertisement