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Topic: Infiniti

Infiniti Spoofs the Highway Flirting From National Lampoon's Vacation, With a Special Guest

CP+B spot ties into remake of 1983 film

Infiniti recreates the "flirting on the highway" scene from National Lampoon's Vacation with one of that 1983 film's original stars (not Chevy Chase, unfortunately) in this Crispin Porter + Bogusky…

Crispin Turns to a Frenemy to Create Infiniti Ads in China

Gets help from sister shop and pitch rival Anomaly

To handle a key market for its new global Infiniti business, MDC Partners' Crispin Porter + Bogusky has turned to a rival, albeit one from the same holding company. Until Crispin…

Accounts in Review: As Infiniti (Finally) Ends, Two Media Reviews Heat Up

JCPenney, Outback Steakhouse parent Bloomin' Brands seek media agencies

Infiniti lived up to its name. Seven weeks after final pitches and 10 months after laying the groundwork for its global creative review, the luxury automaker finally selected a new…

The 3 Reasons Why Infiniti Picked Crispin

Marketing chief Vincent Gillet explains his thinking

Crispin Porter + Bogusky's culture, experience and energy distinguished the agency in Infiniti's just-completed global creative review, which culminated with the hiring of Crispin as the brand's new lead global agency. In…

UPDATED: Infiniti, at Last, Picks a New Global Lead Agency

Automaker spends $450 million in media annually

Infiniti, in a long-running review that lived up to its name, has selected Crispin Porter + Bogusky to lead its global creative efforts, the automaker has confirmed.  Crispin, a unit of…

Accounts in Review: A-B InBev, Tiffany Complete Media Searches

Infiniti, meanwhile, lingers for another week

Boom and boom. Anheuser-Busch InBev and Tiffany each completed big media searches this week, with the brewer hiring MediaCom to handle its U.S. business and the luxury jeweler consolidating its…

Accounts in Review: Tire Retailer Ups Its Game

And Infiniti, Anheuser-Busch finalists await decisions

RightTurn.com, an online tire retailer that's part of Cleveland-based Dealer Tire, has ambitious plans to raise its profile nationally in the next year—and now has a new lead agency. Cramer-Krasselt…

Accounts in Review: See What's Up for Grabs and Who's Chasing It

Samsung ends its big search; Office Depot finds new shops

Welcome to Adweek's Accounts in Review page—a staple of our weekly iPad edition that you can now read online. We follow big-ticket reviews of brands that spend between $25 million…

Carisa Bianchi Leaves TBWA After 24 Years

Agency veteran's exit follows Laurie Coots' last year

Another veteran of TBWA is exiting the agency. Carisa Bianchi, who has worked at the shop for 24 years, most recently as president of its largest office in Playa del Rey,…

Infiniti Launches Global Creative Review

Incumbent TBWA is defending

Nissan is reviewing global creative responsibilities for its luxury Infiniti brand, an Infiniti representative has confirmed. Worldwide media spending on the brand was not immediately available. In the U.S. alone last…

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