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Topic: holiday shopping

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Millennials Start Their Holiday Shopping Way Before Their Parents Both groups turn to Amazon for information

Who says millennials are lazy? According to a Horizon Media holiday shopping survey of 680 respondents, 18- 34-year-olds have one thing over their parents: They're far more likely to have…

December 11, 2013, 10:29 AM EST

Holiday Season Means an Onslaught of Limited Edition Products The classic, old marketing play of a false sense of scarcity

It’s that time of year again. No, not just shopping time—time for brands big and small to execute that old marketing play that consistently delivers: issuing a limited-edition version of…

December 2, 2013, 9:52 PM EST

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