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Topic: Game of Thrones

Game of Thrones Fans Take a Seat, Courtesy of Uber

The Iron Throne will come to you in new HBO Now campaign

You don't have to travel to Westeros to take your rightful place upon the Iron Throne. A new HBO Now and Uber campaign called #RideOfThrones is bringing the infamous seat…

The 10 Most Intriguing Digital Marketing Stats of the Past Week

Game of Thrones is the king of YouTube, and Jim Beam goes big with VR

Here are the 10 most interesting numbers from the digital marketing space in the last week, including mind-boggling stats from Game of Thrones and surprising data about the future of…

Study: Game of Thrones Leading the Charge for HBO Now Viewers

Consumption up 85 percent since stand-alone service was announced

Cutting the cord has created larger viewership numbers for HBO, according to a new study by Amobee Brand Intelligence. The digital marketing and data analytics firm said HBO consumption has…

Will the Game of Thrones Premiere Be Spoiled by Periscope Pirating?

It's never been easier to steal TV content

Game of Thrones fans are counting down the days until April 12, when HBO's fantasy drama returns for its fifth season. To tune in, they'll flip to HBO on TV,…

Actress Anna Chlumsky Binge-Watched Orphan Black While Shooting Veep

Her other favorite show? RuPaul's Drag Race

Specs Who Anna Chlumsky Age 34 Claim to fame Stars as Amy on HBO's Veep (Season 4 premieres April 12 at 10:30 p.m.); currently appearing on Broadway in the play Living on Love…

Infographic: What Digital Stats Can Tell Us About Mad Men, Game of Thrones and Daredevil

Each is a case study in TV's buzz-driven life cycle

Between 1 million and 2 million people will watch the return of Mad Men on Sunday night, but based on digital buzz, it seems only die-hard fans and not newcomers…

The Breakout Hit Outlander Is Finally Attracting Women to Starz

A new twist for the male-leaning network

Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit…

4 TV Shows That Have Awesomely Come to Life at SXSW

Networks highlight their programs in experiential ways

It's not just interactive technologies, film and music at the South by Southwest festival on March 13 through March 21. Several TV brands came to Austin and devised experiential activations…

At Launch, HBO's New Streaming Service Will Only Be Available on Apple Devices

Debuts at $15 a month, in time for Game of Thrones

Apple TV is going to be the only way to watch HBO's cord-cutter-friendly streaming service, at least when the service launches. HBO Now will debut at the beginning of April, according…

The Big Bang Theory's Kunal Nayyar Talks Hip-Hop, Nerd Culture and Hosting The Late Late Show

Filling in for Craig Ferguson this week

Specs Who Kunal Nayyar Age 33 Claim to fame Stars as Raj on The Big Bang Theory (Thursdays, 8 p.m. on CBS); guest host of CBS' The Late Late Show from Feb. 25-27 Base…

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