Topic: Evian
It's shaping up to be an astonishing spring for ads on YouTube. In March, Pepsi MAX's Jeff Gordon spot screeched its way to 33 million views, or about 13 million more…
Evian's babies are back, and they look more familiar than usual. The infants, introduced by BETC Paris in 1998 with the beloved French spot "Water Babies," and made famous a decade…
Specs Who From left, Dave Brown, director of digital strategy; Maneesh Goyal, founder, CEO; and Lauren Austin, creative director What Events marketing agency Where New York offices One sure way to make your brand…
In a nondescript laboratory, a stodgy scientist in a white coat fills a beaker with orange liquid. At the same time, a second beaker sitting untouched on a lab table…
Imagine the future. You're plumbing the depths of the oversized fridge at your chateau in the south of France, and you realize you're running low on bottled water. Panic! Nope.…
Wook! Baba dance fo wawa! Evian's latest campaign, with the adults in dancing-baby-torso T-shirts (a follow-up to the previous, and better, baby roller-skaters), was recently extended to bus shelters in…
It's been over a decade since that damned dancing baby was all over the Internet, but Evian is convinced that people around the world still thirst for computer-animated cuteness. Thus…
