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Topic: Domain Names

The Guardian to Consolidate Web Properties Under One Domain Looks to ramp up native ad play this summer

The Guardian on Friday announced plans to unite its digital properties under one Web domain: It's a bigger undertaking for the London-based news organization than one might think. The process…

May 24, 2013, 6:00 AM EDT

Brands Facing Dot-Com Domain Identity Crisis As Icann readies roll out, marketers and media outlets will spend millions

Companies looking to protect their brand identity on the Internet from phishers and cybersquatters will soon be faced with a dot-com identity crisis. Beginning as soon as April 23, Icann, the…

April 1, 2013, 11:48 AM EDT

Brands Brace for Deluge of New Domains in April P&G, Coca-Cola, Microsoft and dozens more call for a pre-emptive strike

The launch of hundreds of new top-level domains, such as dot-app, dot-music, even dot-sucks, is only two months away, and skittish advertisers are bracing for a return to the Web’s…

February 18, 2013, 7:49 AM EST

Advertisers Push for Do Not Sell Internet Registry Defensive registrations could cost hundreds of millions, killing some companies

As the Internet Corporation for Assigned Names and Numbers (Icann), the organization that manages the address system on the Internet, gets ready to flood the Web with hundreds of new…

September 27, 2012, 3:53 PM EDT

Fast Chat: Donuts Inc. Co-Founder Jon Nevett Biggest top-level domain applicant talks about why brands shouldn't worry

Among the list of 1,930 new top-level domain names requested, some of the generic extensions were already causing a stir, like .sucks and .wtf. These are just two of 307…

June 15, 2012, 2:07 PM EDT

Another Icann Oops in Plan to Roll Out New Internet Domains Mistake fixed quickly, but what effect on rep?

Icann, the International Corporation for Assigned Names and Numbers, is quickly earning the nickname "I can't." The organization that manages the address system on the Internet was forced to temporarily take…

June 15, 2012, 9:41 AM EDT

Icann's Digital Archery: Let the Games Begin Too many TLD applications force batching game

Now that 1,930 applications for new top-level domain names have been submitted, what's next? The waiting game. The International Corporation for Assigned Names and Numbers got so many applications—four times as…

June 13, 2012, 2:29 PM EDT

Reveal Day: Who Applied for Top-Level Domains 230 names had multiple applicants

Reveal Day is here. The international organization in charge of top-level domain names on the Internet revealed during a press conference in London this morning that it has received applications…

June 13, 2012, 10:16 AM EDT

Master of Their Domains With 1,900 TLDs being snapped up, the marketplace is bracing for either a bonanza or a bust

Get ready for Reveal Day. On June 13, the international organization in charge of Internet domain names and addresses will reveal the companies and organizations around the world that have…

June 11, 2012, 12:02 AM EDT

Gavin McInnes Brings a Touch of Crazy to Ads for .XXX Domains Have a peep at this strange show

The Fearless Group continues its unsexy approach to advertising the .xxx domain registry with a pair of clips starring "godfather of hipsterdom" Gavin McInnes. He's a smarmy, middle-aged doofus with…

September 21, 2011, 9:34 AM EDT