Topic: Do Not Track
Privacy is about to heat up again in Congress. Sen. Jay Rockefeller (D-W.Va.), chairman of the Commerce Committee, reintroduced his Do Not Track Online Act, which will give consumers the…
The Interactive Advertising Bureau' lashed out Saturday at a new Firefox policy to block third-party cookies, effectively cutting off ad networks' ability to track users. That could be put a…
Much to the dismay of the rest of the interactive ad community, Microsoft is holding its ground on its default Do Not Track browser in Internet Explorer 10, the company…
Yahoo said it will not recognize Microsoft's controversial default 'do not track' signal on its new Internet Explorer browser, which shipped to release with Windows 8 on Friday. The Internet advertising…
The interactive advertising community has an answer to Microsoft's decision to go ahead with its default Do Not Track browser: We won't honor it and we won't penalize companies that…
Advertisers are dismissing charges that they are somehow backing off their commitment made last February to honor a uniform browser feature that would give consumers the choice to opt-out of…
Advertisers came out swinging today against Microsoft’s new browser, Internet Explorer 10, which automatically defaults to Do Not Track. The move by Microsoft to include this feature setting stunned the…
In a contributed column in September 10 issue of Adweek, Rik van der Kooi, corporate vice president of the Microsoft Advertising Business Group, explained why Microsoft decided to turn on…
President Obama intends to nominate Joshua Wright to serve as a commissioner at the Federal Trade Commission. Wright is currently a professor of law at George Mason University School of…
It has become undeniably clear that the digital marketing industry is at an inflection point between the old world and the new. In the past, online users were anonymous, insights were…
