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Topic: Dan Marino

Amazon to Air Its First Super Bowl Ad, Starring Alec Baldwin and Dan Marino

Are you ready for #BaldwinBowl?

Amazon will air its first-ever Super Bowl ad on Feb. 7, Adweek has confirmed, and it has recruited Alec Baldwin for his first Super Bowl campaign since Hulu in 2009. The…

CBS Lands Tony Gonzalez as NFL Today Analyst

Dan Marino, Shannon Sharpe out as network seeks to boost pre-game ratings

CBS Sports is making some big moves at its signature pro football studio show, signing 10-time All-Pro tight end Tony Gonzalez as an NFL Today analyst. Beginning this fall, Gonzalez joins…

Get Real

Forget the celebs. Marketers are using ordinary folks to give their ads a dose of realism

For years, few brands were associated with golf more than Buick—and no player was associated with golf more than Tiger Woods. The automaker reportedly paid Woods north of $50 million…

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