Celebrity Endorsements | Adweek
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Topic: Celebrity Endorsements

Pete Rose Knocks It Out of the Park in Wonderfully Awkward Local Furniture Ads Cameo by his Playboy model fiancée

It's a hit! Pete Rose mistakes a recliner for a couch and pretends to eat pastry in these awesomely awkward, sublimely stilted low-budget commercials for Muenchens Furniture in Cincinnati. There's…

March 15, 2013, 10:50 AM EDT

Alec Baldwin and Charles Barkley Strike Up March Madness Bromance for Capital One Two wrongs somehow make a right

Capital One pitchman Alec Baldwin gets an assist from Charles Barkley in new ads from DDB Chicago and Tool director Erich Joiner timed to the NCAA's March Madness tournament, of…

March 8, 2013, 9:36 AM EST

Audrey Hepburn Back From the Dead Again, This Time in an Ad for Chocolate British spot is approved by her family

I see dead people. In commercials. Eating Galaxy chocolate bars. Well, just one corpse, actually. It's Audrey Hepburn, 20 years dead but still cute as a button and seamlessly integrated…

February 27, 2013, 3:37 PM EST

Marketing Predictions for Season 16 Cast of Dancing With the Stars Some nice surprises are on tap in this year's competition

Once again, Octagon First Call's David Schwab, who helps brands assess the value of celebrities for ad campaigns, is giving us his predictions for the marketing potential of the latest…

February 26, 2013, 2:10 PM EST

Miracle Whip Creates Celebrity Benefit Song About Not Hating Miracle Whip Lance Bass, Village People and Tiffany urge you to 'Open your mouth'

Miracle Whip is spreadable, and so is the Kraft brand's superlative, spot-on send-up of "We Are the World"-style social-benefit music videos, which is approaching 250,000 YouTube views in about two…

February 22, 2013, 8:52 AM EST

Billy Corgan Picks Wrestling-Themed Furniture Spot for His Ad Debut Smashing Pumpkins frontman appears for $50,000 charitable donation

Billy Corgan makes his advertising debut in this bizarre, low-budget and cobranded ad for Resistance Pro Wrestling and Chicago furniture retailer Walter E. Smithe. By way of explanation, the Smashing…

February 21, 2013, 11:44 AM EST

Feisty Eva Longoria Gives Dude a Sexy Shave for L'Oréal Men But why is she doing all the work?

Eva Longoria is celebrating Valentine's Day by giving a man a sassy shave in this L'Oréal Men campaign. She seems to be talking to guys in the video, reprimanding them…

February 13, 2013, 9:51 AM EST

Where in the World Is Matt Lauer? Somewhere in This Ad Council PSA Campbell Ewald plays games with the Today host

Ad Council PSAs don't get much better than this one from Campbell Ewald and Tool director Sean Ehringer. It would spoil things to reveal what's going on, so just watch.…

February 11, 2013, 1:59 PM EST

David Beckham Sprints Around in His Undies for Guy Ritchie and H&M 'I'm pregnant,' says one viewer

H&M, which used to pimp clothes from Madonna, has now hired her ex, Guy Ritchie, to film this spot for the David Beckham Bodywear collection. Of course, it stars Beckham,…

February 6, 2013, 4:54 PM EST

Winning the New York Lottery Makes You Exactly as Funny as Andy Richter Pay him to write jokes for you

Two fairly amusing New York Lottery commercials from DDB New York illustrate just what it means to be "that kind of rich." In one spot, a lottery millionaire spends big…

February 6, 2013, 10:08 AM EST

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