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Topic: Bbh

How an Oil Painting Two Centuries Old Inspired PlayStation's Latest Salute to Gamers Art of the game

IDEA: There would seem to be a large cultural gap between 19th century art and 21st century entertainment. But BBH didn't see it that way. "The team came in with a…

September 9, 2014, 7:49 AM EDT

Axe Gets Pumped for Mondays and Wednesdays in Flashy Ads From BBH Can they get guys to try harder during the week?

IDEA: Thank God it's Wednesday? Unless you're the Geico camel, you've never uttered those words. And Monday's even worse, particularly if you're not that into football. But Axe wants to redeem…

September 5, 2014, 9:55 AM EDT

Ad of the Day: Ikea Hilariously Pitches Its 2015 Catalog as the Coolest Gadget Ever Wondrous power of print

Is print really dying? Not according to Ikea, which has good reason to still believe in dead trees. After all, the company prints around 200 million copies of its catalog…

September 3, 2014, 9:31 AM EDT

Rescue Campaign Puts 10 Abandoned Dogs on Tinder, Gets 2,700 Matches in a Week Creative idea from BBH interns

Turns out, you can find puppy love on a dating app. Literal puppy love is on offer through Tinder thanks to a New York animal shelter and marketing interns at…

August 4, 2014, 3:38 PM EDT

Infinti Cuts to 4 Global Review Finalists Incumbent TBWA not among them

Infiniti Motor Co. has narrowed its agency search to four finalists in its global creative review and TBWA, the incumbent since the late 1990s, is not among them. Making the cut…

July 9, 2014, 12:19 PM EDT

John Hegarty and David Droga Debate What's Great, What's Not and What's Next Droga also talks WME

CANNES, France—David Droga has won a million advertising awards. But here at the Cannes Lions festival on Friday, his thoughts took him back to the first award show he ever…

June 20, 2014, 12:51 PM EDT

Ad of the Day: Axe Helps a Guy Get the Girl He's Chased for All of Human History He smells better now

Axe is growing up. Well, sort of. In an attempt to shed its image as the preferred scent of horny, pubescent boys, the Unilever brand has been moving away from its…

April 22, 2014, 2:36 PM EDT

Ad of the Day: British Supermarket Ad With a Young Gardener Couldn't Be More Charming Tom Tagholm for Waitrose

A British supermarket has turned to a superhuman director to radically shift gears in its advertising. Waitrose's new campaign from BBH London is its first to focus on the grocery chain's…

April 7, 2014, 1:07 PM EDT

Ad of the Day: KFC Takes a Long Ride in the Slowest-Cooked, Fast-Food Ad Ever BBH takes its time

Languid tales of southern Americana always make me feel hot and itchy. So, right from the start, I might not be the best audience for BBH London's 60-second "Bus" spot…

March 31, 2014, 1:52 PM EDT

Axe Brings a Message of Peace to the Gender Wars, and the World, in Super Bowl Spot 'Make love. Not war' is a farewell to smarm

Axe, the Unilever men's personal-care brand known for inciting controversy in the gender wars with ads often deemed sexist, wants everyone to just get along in its 30-second Super Bowl…

January 15, 2014, 11:15 AM EST

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