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Topic: Apple

Time Warner App Brings Apple Users 'TV Everywhere' Mobile offerings include 11 national networks, video on demand

Time Warner Cable is offering live, out-of-home TV for the first time on its TWC TV app for Apple mobile devices, according to Bloomberg. Content is only available to subscribers…

April 17, 2013, 10:29 AM EDT

NBC News Turns Big Flipboard Presence Into Ad Sales GE promos launch on the mobile app

About a year ago, NBC News established an account on Flipboard—the increasingly popular magazine-formatted, social mobile app—and has since grown its presence to a whopping 1.3 million monthly active readers.…

April 15, 2013, 7:01 AM EDT

MPA Is Getting Closer to Digital Magazine Ad Standards Using five analytics companies

Magazine publishers have found new fans for their content on tablets and e-readers, but will they ever be able to get advertisers to give them the same commitment? In the three…

April 14, 2013, 11:04 PM EDT

JC Penney Cans Ron Johnson, Brings Mike Ullman Back CEO shake-up at struggling retail brand

JC Penney's board ousted CEO Ron Johnson today and replaced him with his predecessor, Mike Ullman. Johnson, a former Apple exec, took over the struggling retailer's leadership 17 months ago and…

April 8, 2013, 6:59 PM EDT

Facebook 'Home' Will Be Great for Ad Data, but Bad for Brand and Media Apps Will it affect marketers' willingness to invest in proprietary applications?

Weaker app presence for brands, and stronger data for Facebook. Those are two key reactions to Facebook's home screen replacer "Facebook Home," which was ceremoniously unveiled today with launch partners…

April 4, 2013, 4:53 PM EDT

Discovery Gets Ready for Another Record Upfront First-ever scripted projects

On the eve of the upfront strategy sessions that he likes to characterize as “actuary meetings,” Joe Abruzzese is in a particularly expansive mood. He’s just returned from Chicago, where…

March 31, 2013, 9:45 PM EDT

Google Glass: What It's Like to Have 'an iPhone Attached to Your Face' Silicon Valley vet dishes on technology that's been the talk of the industry

For the last several weeks, speculation about what Google Glass could mean to the world has been rampant but access to the wearable technology has been incredibly scarce. Well, a…

March 29, 2013, 3:24 PM EDT

GQ Will Let You Personalize Its iPad App Now users can save and share edit, ads

Many magazines, which initially packed their tablet editions with interactive features, have had to curb them in the face of a growing (and costly) number of devices to develop for. But…

March 25, 2013, 12:02 AM EDT

NFL Held Invite-Only Show Right Before SXSW Began Panels included Twitter, Instagram, Blue State Digital and other notables

Tech players and marketers are now consuming their final drinks for South by Southwest Interactive, a five-day conference wrapping this evening. For the National Football League's digital marketers still in…

March 12, 2013, 8:13 PM EDT

Foursquare’s Crowley: Our Users Are Real-World Google Crawlers Check-in service reorienting itself around local search

Foursquare is in the midst of a fundamental paradigm shift, stepping beyond its reputation as the check-in king and toward the more functional (and potentially lucrative) location-recommendation market. Speaking Monday…

March 11, 2013, 6:19 PM EDT

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