Top 5 Trends Affecting App Publishing
This is a great time of the year to look at the top trends of 2014 and gain insights for 2015. Following are five trends -- some new, some continuing [...]
Women Are Now Winning 11% of Creative Director Awards, Up From 4% in 2004
Brand Marketing
The profile of women in agency creative departments appears to have grown, based on the results of the 2013 Communication Arts Advertising Annual. Female creative directors accounted for more than [...]
46% of Women Go Online to Research a Food’s Nutritional Information
Brand Marketing
Branding campaigns form the backbone of the massive amounting of marketing behind the food and beverage industry.
Food & Wine, Fortune Name the Most Innovative Women in Food
Performance Marketing
The topic of women in the epicurean world (or the seeming lack of) has long been a hot potato, but last year when Time published a cover story, “The Gods [...]
Millennial Women Are Not Cutting the Cord
A new report from the Cabletelevision Advertising Bureau says that millennials, women 18-24 in particular, are not cutting the cord as quickly as previously thought.