AT&T and Time Warner’s CEOs Explain the Benefits of Their $85 Billion Merger
After a whirlwind weekend in which AT&T announced its $85 billion deal to acquire Time Warner, the companies' two CEO sat down to explain what it all means.
Could Snapchat Be a March Madness Player This Year?
March Madness, the annual rite of spring for college basketball fans—and a marketing bonanza for brands—is upon us once again (starting March 15 and ending with the championship game April [...]
Ex-Fox Chairman Lands a Top Job at Turner Running TNT and TBS
Kevin Reilly, the former chairman of Fox, has been out of a job since just after the upfronts in May. Now, he's landed one of the most interesting gigs in [...]
HBO Will Finally Offer a Cable-Free Option Next Year
HBO Go has finally done what subscribers have been begging for since the announcement of the streaming service: It's dropping the cable-subscription requirement.
Reed Hastings Says on Facebook That Netflix Has Passed HBO in Subscriber Revenue
Reed Hastings continues to push the HBO comparison—and to talk up any moment when Netflix passes a key HBO metric—but he has a great one to push here: Netflix's $1.146 [...]
Time Inc., Now on Its Own, Has Loss in Q2
Performance Marketing
In the wake of its June 6 separation from Time Warner, Time Inc.