A county council in England has come up with a clever and discreet way of combatting sexual violence and abuse.
If a woman or man is asleep or unconscious, that person isn't going to say anything, which means they can't consent to any kind of sexual activity. So unless that person gives you a firm "yes," it's rape.
Lena Dunham and the cast of HBO's Girls just released this sexual assault PSA, which questions the way society treats victims. The 90-second spot urges people to create a "safer, healthier environment for women to come forward" by listening to and supporting victims.
It's On Us, the White House initiative to fight sexual assault on college campuses, has partnered with College Humor to take an unusual approach to its new awareness campaign. It's asking, "If a bear was attacking one in five of your friends, you'd do something to stop it, right?"
The White House's new PSA is a call to action for men who see sexual assault about to happen, and asks them to do something to stop it. As part of the ongoing "It's on Us" campaign, which President Obama has said is about "condemning sexual assault as loudly as we should," the new spot is focused on a party bystander who sees a young man stop a woman from leaving the party when she'd like to.
Here's the newest example of a clever invention that shouldn't have to exist. Undercover Colors is a line of chemically enhanced nail polish currently being developed by undergrads at North Carolina State University. The polish can reportedly detect the presence of date-rape drugs such as (one would assume) rohypnol in drinks and change color to indicate a warning. So far, few details have been announced about the product, which a spokesperson tells the Triangle Business Journal is "in the R&D stage." It got an early boost by winning a university entrepreneurship challenge called the Lulu eGames and from an early investor who contributed $100,000, the business journal reports. According to the U.S. Department of Health and Human Services, the most frequently cited drugs used to incapacitate sexual assault victims are rohypnol (illegal in the U.S.), GHB (legal as a narcolepsy treatment) and ketamine (legal as an anesthetic for humans and animals). So, it's reasonable to guess that the Undercover Colors team is trying to develop a product that will react to those three drugs, possibly along with ecstasy (MDMA). The nail polish, while innovative, is likely to reopen two long-running debates about date-rape drugs and rape prevention.
When JWT Singapore was tapped by the Association of Women for Action and Research (Aware) to create an educational campaign about date rape, the agency decided to go in a different direction. The result was Guardian Angel, a personal safety accessory line that looks like jewelry but is also designed to get women out of dangerous situations.
We've seen #nomakeupselfies and #cockinasock, all in the name of cancer awareness, but the latest in viral activist hashtags is #EuNaoMereçoSerEstrupada, which tr
When it comes to sex, a reluctant "yes," "OK" or "sure" doesn't qualify as a green light, according to a Canadian campaign encouraging "enthusiastic consent." "Real consent is mutual and sure. It is not muted, frail, hesitant, or afraid. It is never uncertain, assumed, or silent," the campaign explains on its website, MoreThanYes.ca. Created by Students Nova Scotia, a coalition of campus organizations, the ads feature large swaths of white space with small, one-word headlines like "Fine" and "Sure." The text at the bottom reads, "If it's not loud and clear, it's not consent. It's sexual assault." The ads were inspired by a recent regional study that found 95 percent of sexual assaults involving students occurred between acquaintances. "We hope this campaign will be informative about everyone's responsibility to receive clear consent from their partner, without coercion, before engaging in sexual activity," Students Nova Scotia executive director Jonathan Williams said in a statement. "Seeking consent is not about avoiding a 'no,' it's about receiving an enthusiastic 'yes.' " Check out three of the campaign's ads below. Hat tip to campaign coordinator @Allisomething on Twitter.
Ashton Kutcher and Demi Moore launched a big PSA campaign Monday to fight sex slavery under the theme, "Real men don't buy girls." It's a star-studded affair starring everyone from […]