Here Are 11 Interesting Digital Marketing Stats From the Past Week
Performance Marketing
When it comes to interactive marketing stats, 2016 is off to a quick start—especially as it pertains to digital video. Check out the 11 data points that caught our eye [...]
Why an Instagram Model With 800,000 Followers Is Quitting Social Media
Performance Marketing
Social media has given 18-year-old Essena O'Neill a massive platform. She amassed nearly 800,000 followers on Instagram and another 270,000 on YouTube and even earned a modeling contract with one [...]
CBS Is Bringing Back Star Trek, but It Won’t Air on TV
CBS is bringing back Star Trek, but the new series will boldly go where no previous iteration of the show has gone before: on a digital platform.
Q&A: Why the Founder of NY Comic Con Is Bringing YouTube Stars to Agencies’ Backyard
Look out New York, here comes GloZell, as well as Grace Helbig, Mamrie Hart, Joey Graceffa, iJustine and Connor Franta. The stars of social video will gather in the Big [...]
Q&A: Videology’s Managing Director Is Making Programmatic Ad Buying More Exact
Performance Marketing
Specs Current gig Managing director, North America, Videology Previous gig COO, MediaVest U.S. Age 44
Why Yahoo Is Treating the NFL’s First Online-Only Livestream Like It’s the Super Bowl
Yahoo is ready for its close-up. On Sunday morning, the 20-year-old Web portal will become the first online outlet to exclusively carry an NFL game when it streams the Buffalo [...]