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YouTube Is Beefing Up Its Live Video Game to Compete With Facebook and Periscope

Performance Marketing

By Tim Baysinger

YouTube may have been first in the online video space, but as the digital ecosystem explodes, the online video giant has fallen behind in one of the newest trends: live [...]

Performance Marketing

Tumblr Is Getting Into Live Video, But It’s Completely Different Than Facebook or Periscope

By Lauren Johnson

Performance Marketing

Bernie Sanders Is Targeting California Voters With Live Video Ads

By Marty Swant

Performance Marketing

Is Facebook About to Turn Brands Into Broadcasters?

By Christopher Heine

Performance Marketing

Here’s What Happened When 2 Creatives Pitched Their Portfolios on Periscope

By Christopher Heine

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Marketers Weigh In on Periscope vs. Meerkat

Performance Marketing

By Christopher Heine, Michelle Castillo, Lauren Johnson

Twitter released its live-streaming mobile app, Periscope, today, and media, agency and brand players agree it's well positioned to challenge