GOP

Donald Trump Is Making Out With Ted Cruz on This Billboard Outside the GOP Convention

All delegates, superdelegates, former college basketball coaches and garden variety political junkies attending next week's Republican National Convention will be greeted by an unusual and unavoidable sight: Sen. Ted Cruz going in for a passionate kiss with presumptive presidential nominee Donald J. Trump. A non-profit advocacy group called Planting Peace placed the ad directly outside the entrance to the convention at Cleveland's Quicken Loans Arena as a "message to the GOP."

The Republican National Convention Mobile App Has Livestreaming and a 360-Degree View

Anyone inside or outside Quicken Loans Arena in Cleveland later this month will be able to see all the elephants in the room in more ways than ever before.

The Donald Trump Decoder: Adweek’s Guide to the Man and His Brands

It comes as little surprise that the most Googled questions about the GOP presidential front-runner include "What did Donald Trump say yesterday?" and "What did Donald Trump say now?" Despite—or […]

Snapchat and Instagram Users Would Vote to See Sanders and Trump Go Head to Head

Tonight, millions of voters will watch the fourth Republican debate for the party's presidential nomination.

As Other GOP Candidates Join Vine, Donald Trump Ignores His Big Advantage on the App

Sometime after last night's Republican debate for the presidential nomination, Jeb Bush and John Kasich joined the mobile video app Vine.

Shutdown Continues to Trash Political Party Brands

The political sniping in Washington over the government shutdown continues to wreak havoc on both the Democratic and Republican party brands.

GOP Votes to Punish NBC, CNN Over Hillary Clinton Programming

The Republican National Committee unanimously voted this morning not to partner with CNN and NBC News for any presidential debates during the 2016 election cycle, a rebuke of the networks’ plans to air programs about Hillary Clinton,

Name the Event, and Some Marketer Will Be Ready to Exploit Social Media

During the Oscars this Sunday night, nimbly crafted ads highlighting both golden moments and gaffes will stream into Twitter and Facebook feeds. And don’t be surprised next month if new-Pope-themed promos—especially for those identified as Catholic—ascend into the social strata.

Here’s One Advertiser Who Swears Mobile Ads Work: Obama

President Barack Obama's reelection effort spent millions on mobile ads that targeted down to the neighborhood level in battleground states, digital operative

Obama’s Twitter Bid on Election Eve

Who wins tomorrow seems to be anyone’s guess, as predictions are all over the electoral map.