Time Inc.’s 120 Sports Goes Live
Performance Marketing
It’s finally opening day for Time Inc.’s new digital video network, 120 Sports. At 6 o’clock tonight, 120 Sports will begin streaming live video content, all of which will be [...]
Hulu’s Revenue to Pass $1 Billion This Year
Hulu has had a solid year: the multiple-broadcaster joint venture is on track to break $1 billion in revenue for its owners this year, thanks in large part to the [...]
Netflix Cuts a Major Deal for 4 Marvel Shows
As its movie slate continues to mimic serialized TV on the big screen and ABC’s Agents of S.H.I.E.L.D. remains one of the season’s top-rated new series, Marvel Studios is cutting [...]
E-book Buyers Are 21% More Likely to Be Female
Brand Marketing
From e-books to streaming music, people are moving to digital formats for their entertainment. But not all are moving at the same pace. The way we buy may be as [...]
More Than 2.4 Million People Followed Boston Manhunt on Ustream
Performance Marketing
Aside from NBC’s Pete Williams and local Boston news station WCVB, TV news outlets infamously fumbled in reporting the manhunt following last week’s Boston Marathon bombing.
Twitter, ESPN to Stream Bowl Game Replays via Tweets
Performance Marketing
Twitter may or may not be a media company, but it’s sure making moves in that direction, positioning itself as a de facto media distributor.