Every year, more and more people are opting to skip the long in-store lines that mark the holiday shopping season in favor of buying directly from their smartphones—and, as a result, advertisers' budgets are moving with them.
Cyber Monday is on track to set a new record with $3.39 billion spent online in the U.S., a 10.2 percent increase year-over-year, according to data released by Adobe tonight. That figure will represent the largest online sales day in history, per the software giant, narrowly edging last week's Black Friday total of $3.34 billion.
Is Big Brother about go to "bigly?" President-elect Donald Trump has many consumers and marketers concerned about online security. When Trump becomes president on Jan. 20, there is widespread belief that the federal government will attempt to gain unprecedented access to everyone's data.
Target and PayPal have both experienced temporary Internet shutdowns today, seemingly because of a flood of consumer traffic. It's unclear exactly how long the outages occurred, but the blackouts lingered long enough to draw the ire of many Twitter users.
With Thanksgiving just around the corner, marketers and retailers are gearing up for the year's biggest shopping onslaught: Black Friday and Cyber Monday.
A new study from content discovery platform Outbrain highlights content consumption trends for the 2014 holiday season from November through New Year's Eve. These insights can mean big business for content creators who want to capitalize on this holiday season.
Facebook has released a new, detailed outline of its Community Standards, explaining what the tech giant means when it says things like "no nudity" or "no hate speech." Facebook has enforced these standards a variety of ways over the years, but the social network says it mostly relies on its more th
Here are this week's 10 most interesting stats from the digital marketing space, including a few early holiday season returns and some intriguing numbers around Facebook ads. Check them out below.
The preliminary stats are in, and this year's Cyber Monday sales were up more than 8 percent from last year. The increase was smaller than expected, though, due to extended online sales that started in November.
Click on the #CyberMonday hashtag on Twitter if you want to see an avalanche of painfully salesy messages from retailers and affiliate marketers.