Kristina Monllos Kristina Monllos is a senior editor for Adweek. @KristinaMonlloskristina.monllos@adweek.comKristina Monllos is a senior editor for Adweek, where she specializes in covering brands, marketing innovation, consumer trends and pop culture. How Jesse Williams Helped MedMen Craft the First Cannabis Commercial A new behind-the-scenes documentary shows the actor's work to contextualize the history of marijuana. Create & Cultivate Founder Built a Business on the Belief That Female Entrepreneurs Deserve the Influencer Treatment The company was born out of desire to put on fun—not stodgy—events for women. Sustainability Fast Fashion Is Destroying the Planet. Olivia Wilde and ThredUp Want to Give Clothing a Second Life Asking consumers to buy used clothes with new line made up of 4,000 secondhand items. Rebrands Behind the Rebrand: How Dunkin’ Retooled Its Marketing to Become a Beverage-First Company Inside Dunkin's makeover of its visual identity, restaurants, packaging and name. Why AT&T Sees The Masters as Its Super Bowl, With Spots About 5G, Gender Equality and More It tapped directors like Kathryn Bigelow and Michel Gondry. Natasha Lyonne Shares That She ‘Wants to Direct More Ads’ in Q&A The creator of Netflix's Russian Doll talks about what it's like to change her career. Michael Avenatti Allegedly Attempted to Extort Nike for Over $20 Million The lawyer was arrested today for charges including bank fraud. SXSW Comedy Central, Sony Among SXSW Experiential Award Winners Festival added a new award to the lineup. SXSW Why Rent the Runway Used SXSW to Debut Its West Elm Partnership An immersive pop-up helped dress and glam up sweaty festivalgoers. SXSW Bumble Is Using SXSW to Make Intimate Connections With Attendees A smaller activation space and one-to-one interactions bring the brand closer to festivalgoers. 1 2 3 … 111 Next »