Whirlpool was on top of the appliance/technology convergence two years ago when it launched its Sixth Sense Live collection, so it's no surprise the brand aims to be a major player in the interconnected home.
As in football, sticking with a playbook in publishing for too long can have dire consequences. If your routes become obvious, or stale, your competition will either do an end…
A recurring theme at this year's Consumer Electronics Show is that the mega conference has evolved into a cultural crucible that reveals how rapid advances in technology are reshaping the consumer experience—and therefore society and commerce.
Among Sony's announcements at CES 2015 was the unveiling of a high-end Walkman, which intrigued audiophiles everywhere. One of them, naturally, is Pandora CMO Simon Fleming-Wood, who stopped by Adweek's Aria bureau to chat about what interests him this year.
You get up late for work and rush into the bathroom to get ready. In the scramble you can't quite recall your meeting schedule for the day or important background details of the execs you're meeting with. While you're furiously brushing your teeth, you pull up your LinkedIn account on the mirror and get your act together.
Delivering everything from increasingly sophisticated collision detection in cars to performance-enhancing data in smart fabrics in athletic apparel, sensors are ubiquitous on the CES showroom floor this year.
Taking a quick break from the annual Omnicom Media Group opening night CES party at the Hyde Bellagio club in Las Vegas, Sean Ryan, director, social and mobile at JCPenney, spoke to Adweek about the continuing evolution of wearable tech toward more fashionable apparel options.
The evolving relationship between cars and tech is a huge focus of the Consumer Electronics Show 2015, and luxury brand Porsche is no exception. Speaking with Adweek during the Omnicom Media Group opening night party in Las Vegas, Scott Baker, manager of marketing and communication for Porsche North America, said boosting driver connectivity in new models is a big priority thi
Executive editor Jim Cooper started at Adweek in 2008. He previously was the programming editor at Cablevision magazine and a staff writer at Broadcasting & Cable. He began his journalism career as a staff writer for The Courier-News, the Gannett Co.-owned daily in Bridgewater, N.J. Cooper lives in Westchester County, N.Y., with his wife and two daughters.