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James Cooper
The 2014 NewFronts Are an Inflection Point for Digital Programming Are we moving toward a post-television world?

As the third annual Digital Content NewFronts kicks off today in New York, we’ll be awash in new programming that will range from the sublime to the silly, and marketers…

April 29, 2014, 6:02 AM EDT

Editor's Letter: Data, Native and Video Are Dominating Digital Strategy The start of 2014 has been shaped by three trends that have caused a lot of handwringing but hold great promise

As we march deeper into the wild and woolly media landscape of 2014, it has become clear that there are three issues the majority of Adweek’s readers are trying mightily…

March 23, 2014, 9:12 PM EDT

SMG’s Lead on P&G Wants to See a Shift From Social Media to Commerce A chat with Lisa Hurwitz

Specs Who Lisa Hurwitz Age 37 New gig Evp, managing director, SMG, overseeing the Procter & Gamble North American communications planning business Old gig Evp, group account director, Leo Burnett and Arc Worldwide What’s the…

March 2, 2014, 10:40 PM EST

Salesforce CMO Michael Lazerow Talks About Customer Companies Insights from a digital vet

Specs Age 39 New gig CMO, Salesforce Marketing Cloud Old gig Founder, CEO, Buddy Media  How has your role evolved after Salesforce acquired Buddy Media? What’s changed for me personally is I’ve gone from a…

July 21, 2013, 10:41 PM EDT

Starcom President Explains Her Holistic Approach to Data Making digital horizontal

Specs Who Amanda Richman New gig President, investment and activation, Starcom Old gig President, digital, MediaVest Age 46 What is your mission statement? It’s truly to break down the silos in the marketplace and within…

June 2, 2013, 11:13 PM EDT

Campbell Ewald's Chief Marketer Can't Talk About Cadillac But she loves Detroit

Specs Who Barbara Yolles New gig CMO, Campbell Ewald Old gig chief growth officer, North America, McCann Age 46 What has been your impact on Campbell Ewald since you started last year? Whenever client prospects or journalists…

April 21, 2013, 11:37 PM EDT

Brooklyn Nets' Digital Presence Has Skyrocketed Digital chief Jayne Bussman-Wise explains how

Specs Who Jayne Bussman-Wise Age 31 New gig Digital director, Brooklyn Nets and Barclays Center Old gig Manager, marketing and digital programs, New York Rangers How large is your social fan base? We’re almost to…

March 31, 2013, 9:40 PM EDT

Editor's Letter: The Long Recovery Potent media images remind us that many New Yorkers continue to struggle with the aftershock of Sandy

As a New Yorker, I’m finding it very hard to feel mentally recovered from Superstorm Sandy’s effects, with parts of the city still without power and many of our neighbors…

November 19, 2012, 12:01 AM EST

First Mover: Chris Weil 4A's chairman wants to take advertising from the procurement department to the boardroom

Specs Age 47 Day job Chairman, CEO, Momentum Worldwide New assignment Chairman, 4A’s(two-year term started in June) Why take on the chairman role at the 4A’s? Aren’t you busy enough? Well, I’m a huge believer…

September 17, 2012, 5:57 AM EDT

Editor's Letter: Finding Our Voice

For the last 11 months I’ve been on tour—a listening tour, that is. Stepping into the role of overseeing a brand that covers the controlled chaos that is the intersection of…

September 10, 2012, 5:41 PM EDT

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