Sony Sells Majority Stake in Streaming Service Crackle to Chicken Soup for the Soul

The new offering will feature content from both companies

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

Since last July, Sony Pictures Television had been looking for a partner on Sony Crackle, its free, ad-supported streaming service—and now its search is over.

Sony has sold a majority stake in Crackle to Chicken Soup for the Soul Entertainment (CSS Entertainment), and will partner on a new OTT service called Crackle Plus, which will feature content from both companies. In addition to Sony Crackle, the new service will include CSS content like Popcornflix, Popcornflix Kids, FrightPix and Truli.

More

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in