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NBCUniversal first raised the curtain on its OnePlatform ad offering in January and in May gave advertisers a virtual run-down of its plan to sell internationally across both NBCUniversal and U.K. broadcaster Sky. Now the company has tapped the executives who will lead a global advertising team aimed at further strengthening OnePlatform’s international business reach.
Today, the Comcast-owned broadcaster announced three appointments who will lead the global advertising and partnerships team that will work with brands looking to plan globally across inventory from both NBCUniversal and Sky.
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