Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Just 13 months after parent company National Amusement pulled the plug on a CBS-Viacom merger, the two companies could be heading down the aisle once again. The board of directors for both companies today announced that they have each formed a special committee of independent directors to evaluate a potential reunion.
In a release announcing the special committee, CBS cautioned, “There can be no assurance that this process will result in a transaction or on what terms any transaction may occur.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in