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This Bot Analyzes Trump’s Tweets About Brands, Then Shorts Their Stocks

Performance Marketing

For better or worse, brands are trying to stay out of Trump's tweets. When the president criticized General Motors for making Cruze models in Mexico on Twitter earlier this month,


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Take a Tour of Austin’s T3, With Think-Tank Client Rooms and On-Site Daycare [Video]

Brand Marketing

Once again, it seems as if practically everyone in the media business is gearing up for SXSW in Austin, Texas. It's where tech's elite go to chat, showcase ideas and [...]

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Homeless man sits on billboard to get home

Creativity

A homeless man named Danny has been sitting atop a billboard in Austin, Texas, since Tuesday morning as part of marketing stunt by a local homelessness advocacy group. The dual [...]