Ad of the Day: Anna Kendrick Channels Obi-Wan in Star Wars Battlefront Trailer
Brand Marketing
Office workers, high-school kids, rush-hour commuters, a rock band performing on stage and even Anna Kendrick all vanish, Obi-Wan style, and their earthly accoutrements—clothes, backpacks, guitars—fall to the ground in [...]
Top 10 Branded Video Chart: Facebook and YouTube Square Off in New Weekly Chart
Performance Marketing
Welcome to Adweek's revamped top 10 branded video chart, which tracks the biggest moves in online video every week.
Anna Kendrick Meets Amy Schumer, and Won’t Soon Forget It, in MTV’s New Ad
Creativity
We know how much you love Anna Kendrick, so here she is in yet another commercial where she gets to be funny and charming—this time at Amy Schumer's expense. Schumer [...]
Kate Spade Wins at Pre-Roll by Letting Anna Kendrick Be Anna Kendrick
Performance Marketing
Even with the buzz around this year's glossy, over-the-top holiday advertising, sometimes the simple stuff works best—at least that's what Kate Spade thinks about its new campaign with Anna Kendrick.
The Best Ad of 2014 Was Brilliant and Subversive, and It Wasn’t Even Real
Brand Marketing
Technically speaking, the best ad of 2014 didn't exist. Just ask Anna Kendrick.
Ad of the Day: Anna Kendrick Makes Something Out of Nothing in Kate Spade’s Holiday Ad
Brand Marketing
No one does bored better than Anna Kendrick. The actress, who turned in one of the most amusing ad performances of the year for Newcastle, is back for more comedy [...]