Twitter COO Adam Bain Is Leaving After 6 Years Building the Company’s Ad Business
Performance Marketing
Adam Bain, a Twitter exec since 2010, is leaving the company. He served as COO for the past year and a half, after serving as the microblogging platform's revenue chief for [...]
Twitter’s Ad Sales Jump 63%, but the Platform Still Needs a Lot More Users
Performance Marketing
Twitter saw ad sales rise last quarter, leading to better-than-expected revenue, but the interim CEO Jack Dorsey, co-founder of the company, said user growth is still too slow. The San [...]
Twitter’s Adam Bain on Keeping It Fresh and Avoiding Sharks and Lawyers
Performance Marketing
CANNES, France–He could be Twitter's next CEO, so it was a perfect time for Adam Bain's talk on innovation and to hear his thoughts on everything from creative corporate culture [...]
Adam Bain as Next Twitter CEO? Agency Players Are Split on His Candidacy
Performance Marketing
Who will lead Twitter after Dick Costolo steps down as CEO on July 1? Some of the possible external candidates being bandied about today seem like longshots, chiefly Facebook COO [...]
Here’s Why Twitter’s CEO Swap Could Be Just What Its Ad Business Needs
Performance Marketing
The ad industry is looking for whatever clues it can get about the future of Twitter after CEO Dick Costolo handed temporary authority to co-founder Jack Dorsey
McDonald’s Will Join Verizon as NFL-Twitter Amplify Partner
Performance Marketing
If you’re an ad industry player who has watched National Football League games in the last few weeks, you’ve probably noted that McDonald