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Wieden + Kennedy's Old Spice campaign is a hallmark for epic weirdness in advertising. So, it stands to reason that you'd have to complete some kind of weird, epic quest to join the agency's Old Spice. Now, we know the exact parameters of that question. On Monday, W+K posted a help-wanted ad on its website seeking a social strategist on the Old Spice account. Beginning today, the posting says, applicants will have a week to complete "one or more of the challenges listed below" and then create a "case study presentation deck outlining what you did and why it was effective."
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