Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Next month, Katie Couric will become CBS’s new permanent evening-news anchor, the first such switch in 25 years (since Dan Rather replaced Walter Cronkite in 1981). And of course, the most pressing question from the media is: What will Katie wear? Not what are her credentials for the job? Or who does she know in Washington or internationally? What will she wear? “Katie Plays It Cool: Still undecided on her new look” is the New York Post headline about her press conference with reporters yesterday.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in