When will we see a PSA for the iPhone?

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Good grief, another old PSA. This one’s from the 1950s and shows people how to dial a rotary telephone. Now, I know what you’re thinking (post-war America was incredibly dense), but this PSA was screened in movie theatres when operator service was being replaced by the phone system we know and grudgingly tolerate today. Among the differences: The men who delivered phone books back then wore suits, and the ring sounded like an electric razor.

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