What’s better—Snickers or Nestlé Crunch?

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.


If you ever wondered whether ESPN could manage to
turn anything into a sport, here’s more evidence that, yes, they may be able
to. Drill down on the site today, beyond the endless discussions of mid-season
NFL football, to find voting for the Ultimate Halloween Haul and the accompanying
Candy Bracket. Visitors can vote on their top 10; the bracket, meanwhile, is an
elimination tourney with four so-called regions: “Classic,” “Convenience Store” (think
Slurpees), “Movie Theater” and “Trick or Treat” (specialized treats like caramel
apples and candy corn).







AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in