Verizon FiOS kid is advertising’s latest star

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


What’s up with the kid in the Verizon FiOS commercials? In the first spot, he doesn’t do much except stand there with a puzzled look on his face, then tells the FiOS guy that he has a “nice truck.” In the follow-up, he gets to say a whole lot more. It’s nothing out of the ordinary, but there is something compelling about him. In any case, people love him. A typical exchange on an Internet message board: “So who is the adorable kid in the Verizon FiOS commercials?” “I have no idea who he is, but I think he is going to be the next big male child star.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in