Twins players helping to build new ballpark

The Minnesota Twins debuted the spot above during local coverage of the Super Bowl. It features many of the team's stars, like Joe Mauer, Justin Morneau and Joe Nathan, delivering equipment to the franchise's new ballpark, which is under construction and set to open in 2010. Where will they play this season—some playground in St. Paul? The spot does get mileage out of the sluggers hauling the lumber, while the pitchers supply the gas and heat and have what it takes to paint the corners. That's a lot of italics, but ad shop Periscope worked hard to be clever, and I wouldn't want you to miss the jokes. What's with the '70s flute soundtrack, though? It makes the ad seem like an episode of The Streets of San Francisco. Maybe that's where the Twins will play this year! Now, at the new Yankee Stadium, you'll hear Hammond organ music, and techno when the younger players come to bat. Just like the baseball gods intended. Go Yanks in '09!

—Posted by David Gianatasio