Swimming Pools, Cakes and Mockery Are Like Facebook

Ad theme returns, even as it continues to be ridiculed

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

"Swimming pools are filled with people. Some you know. Some you don't. And every once in a while you see something that maybe you shouldn't. That’s why swimming pools are a little like Facebook." —Facebook

First, famously, chairs were like Facebook. Now, some other things are like Facebook, according to Facebook's own feed. Swimming pools, Halloween and cakes are like Facebook, according to three photos the company posted to its wall last week. (The pool image has more than half a million likes, and the cakes one close to it.)

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in