Swedish Insurer Still Magically Making Everything Better

Burglary spot follows burned-out toy store

Do you believe in magic? Forsman & Bodenfors and director Adam Berg play visual tricks once more—with movable sets and deft camerawork instead of CGI—in this Swedish spot for If Insurance. A middle-aged couple returns home to find their place ransacked. But it magically morphs back to normal—a metaphor for the client's magic claims handling.

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