Silent Film Festival's Trailers Use Instagram Scrolling to Simulate Look of Old Movies

Everything new is old again

I'm sure some folks will enjoy Cossette's Instagram campaign promoting the Toronto Silent Film Festival, but I think it works better in theory than in practice. The flipbook-style fusion of old and new technologies is a cool concept (check out the trailers here, here and here), but scrolling quickly on my phone in slideshow view to achieve the effect of animating a few seconds of old-timey still images wasn't particularly compelling.

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