Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
The folks behind Axe’s libido frenzy of an ad campaign are back with a surprisingly picturesque ode to the man-deprived “Axe Cottage.” One could even argue that it’s a classy spot. Why? Because I would have expected Axe to show two women rubbing sunscreen all over each other, possibly while watching prison porn. Let’s hear it for baby steps. Via Adrants.
—Posted by David Griner
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in