AdFreak30 Festive Christmas Ads That Will Really Get You in the Holiday SpiritThe best of 2017 from the U.K. to Spain to the U.S.By Tim Nudd|November 19, 2017 Oscar winner Alejandro Amenábar directed the Spanish Lottery's otherworldly Christmas ad for 2017.ShareBy Tim Nudd|November 19, 2017 Share‘Tis the season for blockbuster holiday commercials. And we’re keeping track of all them right here. See below for all the Christmas marketing extravaganzas, and check back often, as we’ll be adding more executions as they break.Spotify – 2018 GoalsCountry: Global Spotify unearths more hilarious user habits in global outdoor ads for the holidays. Intermarché – J’ai tant rêvéCountry: France A little boy puts Santa on a diet in grocery chain’s cute Christmas ad. Air New Zealand – A Very Merry MistakeCountry: New Zealand Air New Zealand’s Christmas ad takes the piss out of its own country’s accent. Toyota – R+SCountry: U.S. Lance Acord directed this sweet 100-second spot about a family and their beloved tree. M&M’s – Bring Everyone Together with M&M’sCountry: Global 21 years later, M&M’s unwraps a sequel to its classic Christmas ad. Samsung – Giving Is a Gift to Be SharedCountry: U.S. Samsung’s sweet and diverse holiday ad features the world’s most deserving doorman. Apple – SwayCountry: U.S. Apple’s holiday ad, featuring a pair of dancers in a winter dreamscape, is as enchanting as you’d expect. Old Spice – Ye Olde Exploding Yule LogCountry: U.S. Agency: Wieden + Kennedy Old Spice and Terry Crews bring you an explosive viewing experience for the holidays. Lego – Christmas Film 2017Country: Australia Agency: CHE Proximity Sensei Wu saves Santa, who saves Christmas, in Lego’s fun holiday ad. Audi – Parking LotCountry: U.S. Agency: Venables Bell & Partners Two Audi Sport drivers face off on the ultimate holiday battlefield: the mall parking garage. Heathrow Airport – Heathrow BearsCountry: U.K. Agency: Havas London Heathrow brings back the holiday bears and tells their whole 50-year love story. McDonald’s – Carrot StickCountry: U.K. Agency: Leo Burnett London This McDonald’s Christmas campaign thinks less about Santa and more about his reindeer. John Lewis – Moz the MonsterCountry: U.K. Agency: adam&eveDDB John Lewis unveiled #MozTheMonster in its charming Christmas ad about friendship. The Spanish Lottery – DanielleCountry: Spain Agency: Leo Burnett Madrid An alien falls to Earth in the Spanish Lottery’s lovely 18-minute Christmas ad for 2017. Amazon – GiveCountry: U.K./Global Agency: Lucky General Amazon’s holiday ad, full of singing boxes, is one of its cutest spots yet. Debenhams – #YouShallCountry: U.K. Agency: J. Walter Thompson London Ewan McGregor narrates Cinderella for the social-media age in this cinematic Christmas ad. Waitrose – #ChristmasTogetherCountry: U.K. Agency: adam&eveDDB Waitrose’s holiday ad is a monochrome fantasy about getting snowed in with strangers. Marks & Spencer – Paddington and the Christmas VisitorCountry: U.K. Agency: Grey London He said what? Marks & Spencer denied its G-rated Christmas ad contains an F-bomb. Macy’s – LighthouseCountry: U.S. Agency: BBDO New York Macy’s emotional holiday ad tears a page out of the U.K. retailer playbook. Macy’s also rolled out three more holiday ads below, with charmingly subtle storytelling. HP – Create Wonder in Your WorldCountry: U.S. Agency: BBDO San Francisco HP’s wonder-filled holiday ad brings a bit of magic to solitary city dwellers. Poo-Pourri – You’ve Been Doing the Holidays All WrongCountry: U.S. Agency: No. 2 Productions PooPourri adds another redhead as it tweaks its holiday advertising. Dish – Christmas SpecialCountry: U.S. Agency: Camp + King This holiday campaign includes one Claymation spot, and one with Santa revealing his favorite Christmas movie. (But is it really a Christmas movie?) Myer – Elf’s JourneyCountry: Australia Agency: Clemenger BBDO Melbourne and Aardman Animation A disenchanted elf learns a Christmas lesson in this Aussie department store’s gorgeous ad. TK Maxx – A White ChristmasCountry: U.K. Agency: Wieden + Kennedy London This British holiday campaign promises lucky shoppers their own personal white Christmas. eBay – Don’t Shop Like Everybody ElseCountry: U.S. Agency: 72andSunny Don’t be like these horrible gift givers, say eBay’s new holiday ads. Cost Plus World Market – The PerformanceCountry: U.S. Agency: barrettSF Sorry, reindeer. Llamas took over Cost Plus World Market’s cute Christmas ad. David Jones – Now It Feels Like ChristmasCountry: Australia Agency: TBWA Sydney This Australian department store tells the sweet Christmas tale of an expat gingerbread man. Diesel – Say No to Uncool WoolCountry: Italy/Global Agency: Publicis Italy Diesel came up with a bonkers idea to get rid of ugly Christmas sweaters. Penny – The PathCountry: Germany Agency: Serviceplan This supermarket’s Christmas ad is darker than the rest, and for good reason. Asda – The ImaginariumCountry: U.K. Agency: Saatchi & Saatchi London The first big, colorful British Christmas ad of 2017 was a Willy Wonka-style tale. Pages: 1 2 Adweek Adweek