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While there’s nothing entirely innovative about Burger King’s new Candid Camera-style viral hotness, I have to give the company credit for having the solid brass pair of whoppers to actually greenlight the thing. In “Whopper Freakout,” Crispin Porter + Bogusky uses hidden cameras to find out what would happen if BK customers were told that the trademark Whopper had been discontinued. It’s a fun gag, and it actually does inspire some people to wax profound about their deep, enduring love for the