NatGeo Kids Creates Cover So Small, 2,000 Could Fit on a Grain of Salt

IBM partnership yields Guinness world record

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

I know it can seem like the magazine business is shrinking, but this is ridiculous.

According to the folks at Guinness World Records, National Geographic Kids just created the world's smallest magazine cover. It measures 11 by 14 micrometers, roughly the size of a red blood cell—so small that 2,000 of the covers could fit on a grain of salt.

The cover was etched into plastic using an IBM silicon chisel with a tip that's 100,000 times smaller than the point of a pencil.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in