Most Interesting Man Eclipsed by Fake Bobsledders in New Dos Equis Ad

But at least they're talking about him

The Olympic athletes in this Dos Equis ad may just be actors (the Olympics won't let non-sponsors use legit athletes for advertising), but they still end up being the stars of this ad ostensibly about the Most Interesting Man in the World.

It's less an ad for beer and more of an ad for female bobsledding, since the women at the start of this video have gotten a lot of the attention. Gross, creepy attention, especially in the comments of the YouTube clip or whichever website is drooling over them, but attention all the same.

Far be it for me to say that the Most Interesting Man in the World has been upstaged, but he's definitely got some competition. David Kiefaber is a frequent contributor to Adweek's creativity blog, AdFreak.