Maggie Gyllenhaal Stars in First-Ever Latte ‘Got Milk?’ Ad

'C'est magnifique!' says the actress

Headshot of Tim Nudd

Maggie Gyllenhaal gets all French in her new "Got milk?" ad—the first ever to promote milk for your latte. "Ooh La Latte," says the copy. "Start your day with something delicious and nutritious. Surprise. The milk in your morning latte provides essential nutrients most of us are missing. C'est magnifique!" The campaign aims to inspire mothers (Gyllenhaal has a 4-year-old daughter) to start each morning with a latte made with lowfat or fat-free milk. Apparently those PMS ads have been forgiven and/or forgotten. Check out the accompanying video below, and the full Maggie ad after the jump. 


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@nudd Tim Nudd is a former creative editor of Adweek.