'King's Speech' to find its voice in new ads?

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I'd never heard of the multi-Oscar-nominated The King's Speech before yesterday, so I guess I'm part of the "mainstream" audience that producer/distributor Harvey Weinstein is seeking to lure by releasing a re-cut version and launching a new marketing campaign for the film. The period piece is about the friendship between King George VI of England and his speech therapist. Hey, who wouldn't want to see that? One plan to broaden the flick's appeal calls for excising its apparently abundant profanity.

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