It’s settled. Cyclists are freaks of nature.

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

It doesn’t take much to get cyclists and SUV drivers to mix it up. Last week we posted an item about a bike-shop ad and its punctuation problems. In the comments, the SUV drivers are now talking about “buzzing” the bikers, and the bikers are talking about the “fat old asses” on the SUV drivers. So let’s fan the flames a bit with these weird ads for a Norwegian bike maker. (Click images to enlarge.)

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in