'Fight Club' Soap Now a Real Product

But it's not made from fat liposuctioned out of rich women

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

The first rule of Fight Club soap used to be that you couldn't actually buy Fight Club soap. That's now changed. In today's defictionalized product news, Omni Consumer Products has created the first official Fight Club soap using original artwork and props from the 1999 movie. Now available for purchase, it's not made from fat that's been liposuctioned out of rich women, as it was in the movie, but it is all natural.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...